To pay for Facebook ads in Kenya, you have two main options: Credit/Debit Card, PayPal, Global Pay, or M-Pesa.
- Credit/Debit Card: This is the most common option globally, but not everyone in Kenya has access to these cards.
If you do have a valid credit/debit card (Visa, Mastercard, American Express), you can add it to your Facebook Ads Manager account under Payment Settings.
Ensure your card information is accurate and linked to a Kenyan billing address.
- M-Pesa: This is a popular mobile money platform in Kenya, allowing you to pay directly from your phone.
When you select this option, Facebook allows you to load your account from your M-Pesa balance. Thus, this is a prepaid option only.
Once you’ve loaded some cash into your Facebook account, you will be able to run ads and have the platform deduct your spending from this balance. This is done once daily.
You’ll receive a prompt on your phone to authorize the payment, confirming the amount and your M-Pesa PIN.